Ladybrille® Blogazine

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Wednesday, March 26, 2008

What is the Biggest Advice for a Young Person Trying to Start their Own Business?

Q: I read about what you have accomplished and what you are continuing to do. I just had a question, I don't know if you would be willing to answer. I want to start a boutique in Nigeria, what is your biggest advice for a young Nigerian trying to start her own business. Any advice would [be] soo greatly appreciated-Mobolaji, USA.

Ans: Hi Mobolaji, of course I'd be willing to answer! The timeliness of my response, however, is the only issue. Sorry, I get so many of these so it takes time to get to you. Thank you for the question. I have never owned a business in Nigeria so I hesitate to speak on the day to day operations of running a business in Nigeria. I will rely, instead, on some of our readers with businesses in Nigeria to do so.

In terms of our advice, basic business principles apply regardless of the location and country for your business. As such, click on our "Fashion Business" and "Interview" categories to see archived interviews and business advice and resources on how to start your own business. Also a must read is one of our favorite sites Dobizo.com. It covers starting a clothing line from scratch but also has info. on retail boutiques. Finally, check out our TAN Conf. coverage because we feel it provides excellent info. including from people on the ground in Nigeria. Some other key things to think about: 1) Do you have the personality and discipline to be an entrepreneur, 2) Think infrastructure and how you can naviagte both infrastructure and logistics to have a successful business, 3) Be sure to seek quality mentors that are already doing it. There are so many opening stores in Nigeria now that you should not have to do this on your own. Examples of names to contact include Deola Sagoe who opened a flagship store in February in Lagos, Folake Coker of Tiffany Amber who has a boutique at the Palms Springs Mall in Lagos, Buki De La Zaria who has an amazing high end bag boutique in Lagos, Onna Erlich who is launching a store in Nigeria and many more.

Don't be afraid to ask. I don't anticipate they will be unwillingly to help but should that be the case, shake it off, move to the next person and keep asking till you find a fit and a mentor as you embark on an exciting journey. Let us know how it goes!
All the best!

Uduak,
Editor-in-Chief
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Sunday, March 23, 2008

Meet the Ladybrille Team

Nana Danquaah Osafo, Contributor, is a student at the prestigious Fashion Institute of Technology, New York. Don’t be caught wanting on the fashion end because this image and style consultant, who caters and inspires her clientele to be Global Chic-embracing the richness and vibrancy of international fashion and decorum, will check you! Full time, Nana works as a corporate attorney in New York. She draws, paints, and serves on the board of a theatre company. Nana will be contributing fashion and style articles.

Moji Akinyemi, Contributor, is a fashion lover with a very independent, sexy, sophisticated approach to fashion. Once shy about showing off her sexy long legs, Moji is now enjoying doing just that! An avid traveler, she has traveled extensively within the USA as well as visited numerous countries including Mexico, Paris, London, Spain and Nigeria. Moji works fulltime as a recruiter for a major healthcare company in the DC/Maryland area. A graduate with a degree in Economics, she will be contributing fashion/travel articles.
Chiedu Ifeozo, Columnist, graduated with a master’s degree in Electronics Engineering from the University of Surrey, England. He currently works as a systems engineer at an IT firm in Lagos, Nigeria and devotes his spare time to his true passion, poetry. He has recently published a collection of poems inspired by his return to Nigeria, titled “Thoughts on a page”. He is fashion conscious, likes button shirts and suits, the formal and smart/ casual look, shoes and no trainers. His mother owns a tailoring business which manufactures trade and office wear for ladies and uniforms for hotels and industries. We strongly believe, here at Ladybrille, that Africa is the future Mecca of the world and that Africa's fashion industry will be a significant player in rebranding Africa's image and reviving its economy. That's where Chiedu comes in to help us stay abreast of the business climate in Africa, and how to transition from living in the West to living in Africa. He will keep us informed mostly through his personal experiences and poetry.

Toya Thomas, Contributor, Born and raised in New Orleans, Toya Thomas has called New Orleans home for over twenty years. A graduate of West Jefferson High School, Thomas was, in 2003, attending Nunez Community College in Chalmette, Louisiana, majoring in Culinary Arts and Theater, when Hurricane Katrina struck. Needless to say, the Hurricane rearranged her life and forced her to relocate.

Thomas ultimately returned "home" to New Orleans, November 2007. For her, however, the "home" experience was no longer the same. She had fallen deeply in love with the city. Using her ability to write creatively, Thomas began to explore deep rooted traditions of music, art and food in the “Big Easy.” “Writing gives me a release like nothing else. Vividly expressing my opinions on food, fashion, music or just life in general is what I love.” She is a mother of one lovely daughter.


Niama Sandy
, Contributor, is a New York native born to Caribbean parents. Niama is also a freelance writer whose work has appeared both in print and online publications, nationally and internationally. A lifelong patron of the arts from dance to music, Niama started writing at a very young age and knew early on that her writing was one of her greatest talents. A graduate of Howard University's School of Communications, Niama is committed to accurate and culturally responsible portrayals of persons of color in the media.

Uduak Oduok, Editor-in-Chief/Publisher, is the founder of Ladybrille™. Uduak brings diverse experiences in the fashion industry in sales, marketing, producing shows and fundraising. She has modeled professionally for a host of shows and designers including Colleen Quen, Cari Borja and Erin Mahoney. Uduak is also an attorney and runs her mostly litigation practice in Northern California. She is the author of numerous published articles in national and international magazines and newspapers on fashion, law and health topics. She has also been invited to speak to many organizations on the topics and conducts fashion/legal seminars focused on small/medium size business. She enjoys traveling, dancing, reading, shopping and meeting down to heart people. She can be reached at editor(at)ladybrille.com.
To be one of our contributors, please send resumes to editor(at)ladybrille.com. We are looking for people who are willing and wanting to grow with us. For contributors/writers, only serious candidates need apply. We seek contributors/writers [Africa, USA, Europe, Asia] with exceptional writing skills who have a flair for fashion and/or the business of fashion. We also have plenty of room for public relations/media/editorial interns who are hungry and want to learn a lot!
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